North Coast SBDCEureka and Crescent City California

The Business Side of Farming 2020-21

Do you have or want to start a farm business in Humboldt?

Do you wish you could earn a living or increase your income from your farm or farm products?

The North Coast Small Business Development Center and the North Coast Growers' Association will partner again in 2020-21 to offer special programs for Farmers, Ranchers, Dairy folk and other agricultural businesses on the North Coast to enhance their business skills. Stay tuned here for more information and email to get added to the Farming Program email list.

Tell us what you need to learn! Complete this short farm business skills and needs survey.

Learn more about the 2018 Program

See below for past information about the 2018 "The Business Side of Farming" cohort learning program. Download the 2018 program flyer 

The Timeline

January 15th: Information Session #1
January 23rd: Information Session #2
TBD: Flight Applications Due 
Intake/Assessment Interviews 
Applicants Notified of Acceptance or Provisional status 
January 28th: Welcome and Kick-Off!
February 19th: Farm Flight Workshop #2
March 3rd: Farm Flight Workshop #3
March 12th: Farm Flight Workshop #4
March 18th: Farm Flight Workshop #5
March 26th: Farm Flight Workshop #6
March 31st: Farm Flight Workshop #7

The Program

The Business Side of Farming flight provides three benefits: one-on-one business advising, team building with others in the cohort, and workshops. 
Business Advising: participants are required to complete 10 or more hours of business advising. This is the most important part of any SBDC program--this is where you get individualized, confidential coaching from an experienced advisor. 
Team Building: there will be many opportunities for members of the cohort to share advice, cheer each other on, and provide feedback. Past participants tell us these relationships often last long past the end of the Flight program.
Workshops: Some workshops are required, and others are optional. See details below.
The Workshops
Answers to Frequently Asked Questions
  • Workshop dates will be updated when our instructors confirm availability, but we try to hold them all on a work day starting at 5:30 pm.
  • Workshop location is Prosperity Center Conference Room, 520 E Street, Eureka unless otherwise specified.
  • If you are accepted into the Flight but are not income eligible for the full scholarship, you can pick and choose the workshops you wish to participate in. Prices are indicated below.
  • The Required vs Optional Sessions below apply to full scholarship participants. Participants who are paying out of pocket can select the workshops they need and have the budget for.
  • You can take the Business Basics workshops whenever you like from February through July. 


Business Basics: Planning for the Real World | February 4
Business Basics: Think Like a Marketer | February 11
Business Basics: Financial Basics for Business Owners | February 25
(2 Hours, $30)
Photograpy for e-commerce | March 11, 2020
Learn how to present and photograph your pieces for highest impact. Hands-on. Led by respected local professional photographer. 
Marketing & Selling Your Product Online | 
Learn the pros and cons of selling your products online via E-Bay or Amazon. Learn the basics of using social media to drive customers to buy online. Instructor Bill Prescott who advises SBDC clients on e-commerce and leads digital marketing and sales for Sun Valley Flower Farms. 
Strategic eMarketing with Social Media | 
Reach more buyers, use social media resources and time wisely. 
Build your e-commerce web site | 
Hands-on step by step workshop led by a seasoned web developer who likes to teach what he knows. You finish having built the first version of your own free Squarespace web site. Held at Humboldt State University computer lab. 

The Application Process for the 2018 Program

APPLY TODAY: To apply, (1) send us completed program application and scholarship application, and (2) set up your online request for services.
Step (1) YOU APPLY. Complete the Online Request for Services, Flight Application, and Income Eligibility forms below and email them to or bring/mail them to North Coast SBDC Flights Program, 520 E Street, Eureka, CA 95501. We will review applications on a rolling basis so get them in early and you'll get an answer quicker. If you need to apply late, please email asap.
Step (2) WE CONFIRM YOUR INCOME ELIGIBILITY. You will get an email promptly confirming that we received your application and saying whether you are income eligible for the program scholarship. 
Step (3) WE CONFIRM YOUR PROGRAM ELIGIBILITY. You will get a phone call and an email after your application has been reviewed letting you know whether it's time to set up your intake interview with the Intake Coordinator. That conversation will allow us to figure out whether "The Business Side of Farming" flight is the right program for your needs, or if our other services will suit you better. If you are a fit for this cohort, we will assign you your own business coach who will talk in depth with you about your hopes, needs, and goals. If you are a fit for the cohort but you don't qualify for the full scholarship you can decide then if you want to pay out of pocket, or you can choose to have business advising only, which is always no-cost

Apply Now

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.