Holly Stiel

Business Advisor

North Coast SBDC

About Me:

Holly Stiel is a trailblazing service philosopher who innovated a method of training based on the practices and principles of the world-class concierge. Her clients include: Disney, Nordstrom, AVEDA, American Express, Visa Signature card, Hilton, Hyatt, The Luxury Collection and Auberge Resorts to name a few.

In 1976, Stiel became the first female concierge in the country when she created the desk at the Grand Hyatt Union Square in San Francisco. Two years later she was the first American woman to be admitted to the exclusive Les Clefs d’Or Association for concierges. She received the association’s Lifetime Achievement award for her broad contributions to her profession. Stiel was the first female and non-corporate executive to receive the “Distinguished Visiting Professor” Chair from Johnson and Wales University.

She is the author of five books including The Art and Science of The Hotel Concierge, Ultimate Service, The Complete Handbook to the World of the Concierge, Thank You Very Much – A Book for Anyone Who Has Ever Said, “May I Help you?” The Neon Signs of Service and The A-Z Guide How to Best Use Your Hotel Concierge Her newest On Line programs called HollyNow and Help Me Holly make her available as a Mentor 24/7. Her wisdom philosophy and skills are distilled into quick fun and memorable lessons.

Expertise: Hospitality Business Hospitality Services