Charlie Jordan

Business Advisor

North Coast SBDC

About Me:

Charlie Jordan is a Business Advisor with a background in product development and business development. She has 40 years of experience in the food and beverage industry, the outdoor industry and with consumer goods working with startups to multi-million-dollar, and multi-national companies. Charlie is a proven change agent and has helped several companies grow to the next level of business. Trained in business development, Charlie is a strong generalist with strengths in the following areas: strategy and management, personnel management (HR), organization, budgeting/ finance, manufacturing, business growth, marketing and sales.

Charlie has been working as an SBDC Advisor since 2016. She is the managing partner of Kinetic Koffee and serves on a couple of Boards both for private businesses as well as public non-profits. In 2024 she started and is the Executive Director of the Kevin Ebbert Foundation, a non-profit honoring her son, a Navy SEAL medic killed in Afghanistan. He was going back to school to complete his training as a doctor. His foundation focuses on providing support for veterans and surviving families and traveling doctors and nurses.

As a single mom Charlie raised 4 children in Humboldt County and is grateful that two of them and their families are still local. When she is not working on her own company, advising or supporting our community, Charlie can be found cycling, hiking, walking with her dog, Tito and generally enjoying our beautiful north coast.

Expertise: Business Management BUSINESS STRATEGY Food Business